About Us and Our Mission

Founded in 2023 by teachers, mothers, coaches, healers, motivators, dancers, and abundance creators, our mission is to create designs for fun products that ignite joy and foster positive, meaningful connections. We aim to amplify laughter, happiness, and thoughtfulness with our positive vibrations and creations.

We believe that the power of gratitude and kindness can transform our world. When we see someone without a smile and give them one of ours, we can watch as the world around us begins to glow.

As champions of the philosophy of “tikun olam,” healing the world, we prioritize ethical and sustainable practices with environmentally-friendly and humanely made products. Our commitment to environmental stewardship guides our decisions. Peace, love, and Mother Earthtastic! ☮️✌️🩷🌎

Our mission goes beyond creating beautiful, eco-friendly products. As educators since 2009, we strive to promote equality, kindness, and wellbeing in our society. We have taught hundreds of students about global cultures, diverse ways of life, and histories with the goal of creating not only awareness and tolerance, but understanding and acceptance. We are designing products that celebrate life, build hope, and provide positive examples. As healers, we’ve learned that our thoughts, the words we speak, and our actions can make a huge difference in our wellbeing and, thus, do our best to focus positive energy on what we desire for ourselves and the world. We put these good vibes into each creation.  

The number 18 has significance as a representation of the word “Life.”  Life gives us waves, and sometimes they are challenging; however, we aspire to be joyful and have gratitude. Hence, our name: Life’s Joyful Waves (18JoyfulWaves). We are so happy to spread joy and our passion for positivity with the world.  🌊😄💙✌️🩷🌎